Jysk relocating to ‘purpose built’ store next year

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Danish-owned global furniture brand Jysk will be moving from its current location at St Marks Shopping Centre.

Jysk will open a new purpose-built store on Deacon Road close to the Carlton Centre in Spring 2019.

It has been confirmed that all of the Lincoln store’s staff will also re-locate to the new store.

The move comes follows St Marks Shopping Centre’s £150 million redevelopment plans.

Country Manager for JYSK David Ashton said: “As soon as we became aware that our existing Lincoln location was up for redevelopment we set ourselves on a mission to find a new one – for us leaving this city was simply not an option.

“We are delighted to be opening at a new purpose built site on Deacon Road, near to the Carlton Centre and brand new Lidl – opportunities to take advantage of a great city-central retail location are rare for Lincoln.

“It is a fresh start for JYSK in the city, and we will completely update the look and feel of the store.”

Lincoln’s new JYSK will be a “Concept 3.0” store, which offer “room set inspirations and aspirational product groupings”. Products are arranged by colour as well as type.

Lincoln, and a new Concept 3.0 store for Derby early in the New Year, follow Doncaster as the first new format stores roll out throughout 2019 – as the company celebrates its 40th birthday.

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